I just finished talking to a new client of mine that was interested in advertising their online business through social media and social networking. He was very excited about the whole idea, but was really hesitant to get started. I see this as a common occurrence with the new clients I have been working with [...]

Social networking is a very powerful form of advertising today. In fact, if done correctly, a social media marketing campaign can be a very powerful, effective, and inexpensive way to promote your new product, initiative, or charity. The applications for social networking is really endless. I just saw this video about using social networking for [...]

In the previous post there was a video that showed you how to create a Facebook Fan page from start to finish. If you take the time to watch that video and build your fan page, you will see a huge difference in your overall return on social networking. However, it is one thing to [...]

Facebook is the most widely used social networking site on the Internet. For good reason. Facebook provides more bang for the buck. Of course, it is free, but you know what I mean. One of the best ways to use Facebook in your social marketing is to create a Facebook fan page. A fan page [...]

Unfortunately, a lot of people see social networking as a burden. I have talked to many people who have started with a few different social media websites only to abandon them because it was too hard to keep up. While there are some ways to keep your social media working for you, as in a [...]

Facebook is one of those websites that you can have to love. While it is not as powerful as Twitter is, there is a lot of potential in having Facebook as a part of your overall social media marketing campaign. Here is a video presentation that shows you how to use Facebook in your business. [...]

Have you ever thought about the power of a story? I was sitting around listening to some kids talking yesterday and one was telling a story about his recent camping trip with his parents to a few other kids. As I listened it hit me that social media marketing is a story dressed up as [...]

Twitter and Facebook. Facebook and Twitter. Two of the most useful social media sites currently on the Internet. The big question is how to make them work? The answer of course is with apps. Take a look at the video to see some great apps for both Twitter and Facebook. Twitter and Facebook Apps For [...]

Facebook is going to do something good for a change. Usually they are changing their layout, which nobody every likes, but this time around they are going to add some great functionality. Starting on Sat. June 13th at 12:01 EDT, you will be able to choose a username for your Facebook profile URL. Something like [...]

I spent some time today enjoying a BTR (BlogTalkRadio) show today that featured social media marketing strategist Jim Turner. He dropped by Brian Adrian’s show today to talk about how to get the most out of free social media platforms. I got a tweet about it right before the show aired at 11:30 and decided [...]