Social networking is a very powerful form of advertising today. In fact, if done correctly, a social media marketing campaign can be a very powerful, effective, and inexpensive way to promote your new product, initiative, or charity. The applications for social networking is really endless. I just saw this video about using social networking for [...]

While this is not a formal part of The Story of Social Media Marketing series I am going to be starting here in the very near future, I thought I would expand a little bit on the concept and give you a little teaser. This entire concept came to me as I sat and watched [...]

Have you ever thought about the power of a story? I was sitting around listening to some kids talking yesterday and one was telling a story about his recent camping trip with his parents to a few other kids. As I listened it hit me that social media marketing is a story dressed up as [...]

Before there was MySpace or Facebook there was social media. It wasn’t exactly called social media, but the concept was there. Blogging. Blogging can be called social media, or social networking, because it enables the owner of the blog to do a few things. Connect with readers in a more personal way, socialize through blog [...]