I just finished talking to a new client of mine that was interested in advertising their online business through social media and social networking. He was very excited about the whole idea, but was really hesitant to get started. I see this as a common occurrence with the new clients I have been working with [...]

Social networking is a very powerful form of advertising today. In fact, if done correctly, a social media marketing campaign can be a very powerful, effective, and inexpensive way to promote your new product, initiative, or charity. The applications for social networking is really endless. I just saw this video about using social networking for [...]

Social networking on online is about connecting with two three groups of people. First, people who you already know. These are your current friends and connections. Connecting with them on your social networks will help you keep in touch better and build stronger connections for referrals and introductions. Second, your target audience. Your target audience [...]

A new social marketing initiative that I am putting together is really beginning to take shape. I am getting very excited about how it is coming together. In fact, while I’ve been putting it together I’ve been getting even more ideas from everywhere. But, that is another story. (Yes, pun intended.) As a means to [...]

In the previous post there was a video that showed you how to create a Facebook Fan page from start to finish. If you take the time to watch that video and build your fan page, you will see a huge difference in your overall return on social networking. However, it is one thing to [...]

It doesn’t matter if you have a corner cafe, a worldwide super brand, or are just an individual looking to build a small home business, social networking is the future of marketing. However, it is here now. Here is a short clip from a seminar that discusses three important social networking rules. Social Networking Rules [...]

Unfortunately, a lot of people see social networking as a burden. I have talked to many people who have started with a few different social media websites only to abandon them because it was too hard to keep up. While there are some ways to keep your social media working for you, as in a [...]

I found a cool video I’d like to share with you about 4 sins of social media marketing. There are some pretty valid points in this video – especially if you are new to social media marketing and social networking.

The rules that are explained in this video are spot on. I like the way that it is explained in regular language with easy to follow steps. 7 Rules for Social Networking The Social Networking Rules You can still watch the video, but here are the 7 rules; 1. One site or many? Yes, it [...]

There has yet to be a video that makes social networking and social media as easy to understand as this one. Social Networking in Plain English