I just finished talking to a new client of mine that was interested in advertising their online business through social media and social networking. He was very excited about the whole idea, but was really hesitant to get started. I see this as a common occurrence with the new clients I have been working with [...]

Social networking is a very powerful form of advertising today. In fact, if done correctly, a social media marketing campaign can be a very powerful, effective, and inexpensive way to promote your new product, initiative, or charity. The applications for social networking is really endless. I just saw this video about using social networking for [...]

If you are a power Twitter user, you know full well the potential of this microblogging service. But, what about the future? Here is a great video, put together by Loic LeMeur, that outlines 30 future predictions for Twitter. Twitter Predictions What do you think about Twitter?

Unfortunately, a lot of people see social networking as a burden. I have talked to many people who have started with a few different social media websites only to abandon them because it was too hard to keep up. While there are some ways to keep your social media working for you, as in a [...]

While this is not a formal part of The Story of Social Media Marketing series I am going to be starting here in the very near future, I thought I would expand a little bit on the concept and give you a little teaser. This entire concept came to me as I sat and watched [...]

Twitter is the most powerful social networking platform currently on the Internet. Of course, some day something better will come along, but that is probably going to be a long time off. Twitter has taken the world by storm and providing a very powerful form of social marketing and brand building. One of the cool [...]

Have you ever thought about the power of a story? I was sitting around listening to some kids talking yesterday and one was telling a story about his recent camping trip with his parents to a few other kids. As I listened it hit me that social media marketing is a story dressed up as [...]

Twitter and Facebook. Facebook and Twitter. Two of the most useful social media sites currently on the Internet. The big question is how to make them work? The answer of course is with apps. Take a look at the video to see some great apps for both Twitter and Facebook. Twitter and Facebook Apps For [...]

Social Networking or social media marketing is great for those people who are naturally outgoing and/or confident in themselves. However, when you grow up as a shy introvert, the whole social networking thing can be quite overwhelming. At times, even frightening. As kids we are drawn to be social. We don’t have to think about [...]

Mike Wesely from TwitTalk.tv has put together a great little video that shows the very basics of Twitter. A great primer for anyone wanting to started with Twitter and get started on the right foot. Enjoy.